Tag Archives: graphic designers

Invisible Work

Soooo…what do you think of my latest projects posted above? Which one of these spectacular marketing pieces do you love most? Don’t you think they are simply grand?! Isn’t the use of color incredible? The font selection? The adherence to brand guidelines? The unique approach to strategy? The “you-fooled-me” Photoshop work? The infographics which are spot-on? Don’t […]

No Vacuums

As Graphic Designers, it is imperative that we fully understand any project set before us. Fully understand. As designers, we should have a 360º view of the project: the end-goal, the audience, the approval team, timelines, and budgets in order to appropriately and accurately create a piece. A piece which not only meets the expectations of the client but […]